As a digital product designer, my goal is to create intuitive and user-centered designs that meet the needs and expectations of the end-users. To achieve this, I employ a variety of research and design techniques to gain a deep understanding of user requirements. I use methods such as user interviews, usability testing, and prototyping to gain insights into how users interact with products and what they need to accomplish their goals.
Additionally, I collaborate with cross-functional teams to ensure that design decisions align with business objectives while delivering exceptional user experiences.
Through my experience, I have honed my skills in empathy, problem-solving, and communication, allowing me to create designs that not only meet, but exceed user expectations.
In this portfolio, you will find examples of my work and the process I follow to create meaningful and impactful user experiences.
The challenge
Design a solution for the fixed-income trader experience for HSBC, working with users to define this experience from research to implementation.
The challenge
This engagement was a testing ground for us to prove we can work closely with their trading team to understand their needs and create a working prototype within a short time frame.
Get in contact to find out more about how together we can elevate your digital offering.